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The success in the details.Every little thing counts. I’m a detail-oriented person and always have been, so seemingly small efforts are noticeable and important to me. I love little touches of creativity that take something mediocre and make it great. These are the stories of 3 companies that used the smallest of details to capture […]

The idea formulated at a creative brainstorming meeting at Bandolier Media in Austin, Texas. They ran with it. Then it hit Twitter (@barbzlovescarbs). Then a popular Instagram meme influencer (@middleclassfancy) got in the game. And that’s when the tide turned for @justaconstructionguy. The story:Some chick going by @barbzlovescarbs on Twitter posts that “her dad” asked