It's not about doing everything.
It's about doing a few things really well.
These things will get you noticed.
1. Content Development
Brand-worthy words for newsletters, emails, websites, articles, and anything else your potential client might read.
Wherever you need to say something that grabs attention and creates connection. Because what your brand says is just as important as how your brand looks.
Brands are people speaking to other people, after all.
2. Copywriting + Advertising
Print or digital. Large or small. Local or national. Out-of-home or in-hand.
We have to get the word out in one way or another. But advertising is so much more than target audiences and media placement.
None of that matters if the ad itself doesn’t catch the eye of the reader. We’ll always start with the creative (words + imagery) and follow that with placement.
3. Website Development
The “auto” site builders have made websites seem like a mere afterthought.
But often, it’s the first or second encounter a potential customer has with your brand. So your online presence deserves “first encounter” attention to detail. Because you never get a second chance at a first impression, right?
4. Brand Identity
More than logos, fonts, and colors. This is the essence and soul of a brand.
We give direction to your goals and impact to your design. Your brand and its strategy are the foundation of everything, and we aim to give it the attention it deserves.
What’s right for one brand isn’t always right for another. There are nuances to uncover and mistakes to avoid when building a brand.
Strategy is the Google Maps of marketing. If you can tell us where you want to go, we'll develop a strategy to get you there.
It's about asking a lot of questions and looking at things right-side-up and upside-down. We'll use hard data to help us find our way but not tell us it's the only way.
6. Consulting + Training
Sometimes you just need to talk it out. Get a second opinion. Get the support to go forth and be bold.
I use my 20+ years in the business to help you see the not-obvious but necessary details, avoid the land mines of wasted money and learn what you need to know to avoid the scams.
Julia will always lead you down the right path. She nailed the branding for SASMA and always has incredible industry insight to share.
President, SASMA Solutions